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Heroes Game

The Heroes Game Presented By Hy-Vee
11 a.m. Nov. 23, 2018
Kinnick Stadium
Iowa City, Iowa

Series Standing: Iowa 4 Nebraska 3

Hy-Vee is proud to be the title sponsor of the yearly meeting between the University of Iowa and University of Nebraska football teams – a Big Ten Conference rivalry that has been dubbed “The Heroes Game.” This annual rivalry benefits the American Red Cross, an organization doing “incredible good” in the heartland.

The “Heroes Game,” scheduled for the Friday after Thanksgiving, pits conference powerhouses Iowa and Nebraska in what promises to become an epic battle for bragging rights in the nation's heartland. The two teams will be playing for more than a trophy, however; with the help of Hy-Vee, they will use the national stage created by the game to recognize individuals for acts of heroism in their communities.


Trophy Tour Dates

Want to see the trophy in-person and enter for a chance to win 4 tickets to the game?

Date Hy-Vee Store Address
November 2, 2018 Superior Hy-Vee 5020 N 27th St, Lincoln, NE 68521
November 3, 2018 O Street Hy-Vee 5010 O Street Lincoln, Nebraska 68510
November 4, 2018 Linden Market Hy-Vee 747 North 132nd Street Omaha, Nebraska 68154
November 9, 2018 Crosspark Road Hy-Vee 3285 Crosspark Road, Coralville, IA 52241
November 10, 2018 Hy-Vee East 812 South First Avenue Iowa City, Iowa 52245
November 11, 2018 Hy-Vee South 1720 Waterfront Dr., Iowa City, IA 52240

Official Trophy Tour Rules

Heroes TrophyWhen the Iowa Hawkeyes and the Nebraska Cornhuskers meet in Memorial Stadium on Friday, Nov. 23, for the eighth annual Hy-Vee Heroes Game, there will be more than bragging rights at stake. The game will determine which team takes home the coveted Hy-Vee Heroes Game trophy, which currently resides in Iowa City after last year's 56-14 Iowa victory in Lincoln.

In anticipation of the 2018 rematch, Hy-Vee stores in Iowa and Nebraska are hosting a Hy-Vee Heroes Game Replica Trophy Tour starting Nov. 2 through Nov. 11. A replica of the Hy-Vee Heroes trophy will be on display at a different Hy-Vee store each day, where customers also will have the opportunity to register to win four tickets to the game. The trophy will be on display at each store from 10 a.m. to 6 p.m. Check with your local Hy-Vee store to see if they will be hosting the trophy this year.

In advance of the game, fans of each school will be encouraged to nominate everyday citizens of Iowa and Nebraska who deserve to be honored for extraordinary acts of heroism. One citizen-hero from each state will be invited to attend the game as a special guest of the teams, receive on-field recognition, and have his or her name inscribed on the game trophy.

In addition, UI and NU officials are counting on the intense interest in the big game to help raise money for the American Red Cross as they continue doing heroic work in the two states. Hy-Vee stores in Iowa and Nebraska will spearhead the fundraising effort by creating activities designed to engage and excite fans of each school.

The Hy-Vee Heroes trophy is more than 30” tall and weighs approximately 50 pounds.